Free assessment
Brand health test
12 short questions. See where your brand is strong and where to start.
The test looks at six areas of your brand.
Each area is measured with two questions.
Frequently asked questions.
How long does the test take?
About 3 minutes. There are 12 questions, each with three options.
Are my answers saved anywhere?
No. The test runs entirely in your browser. If you want to share your result with me, that is your choice.
What does a low score mean?
It shows that some of the brand's core decisions have not been written down yet. This is very common in new brands and is the easiest stage to fix.
What should I do with the result?
The lowest scoring area is usually the best place to start. If you share your result with me, we can start right there on our first call.